{"id":620,"date":"2022-12-28T14:24:41","date_gmt":"2022-12-28T13:24:41","guid":{"rendered":"https:\/\/brandshake.nl\/?post_type=portfolio&p=620"},"modified":"2023-04-12T11:37:14","modified_gmt":"2023-04-12T09:37:14","slug":"branding-vers-van-lau","status":"publish","type":"portfolio","link":"https:\/\/brandshake.nl\/portfolio\/branding-vers-van-lau\/","title":{"rendered":"Vers van Lau – Branding"},"content":{"rendered":"
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Branding<\/h1>\r\n

Vers van Lau<\/h3>\r\n <\/div>\r\n
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\r\n Disciplines\r\n <\/div>\r\n
\r\n \"\" Grafisch ontwerp<\/span>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n
\r\n \"Vers-van-Lau-ontwerp-Logo\" <\/div>\r\n <\/div>\r\n<\/div>\n\n
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\n houden we van <\/h3>\n

\n De uitdaging <\/h2>\n <\/div>\n
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Vers van Lau is een receptenwebsite, foodblog, \u00e9n microbakkerij in \u00e9\u00e9n. Lau benaderde ons om een overkoepelende huisstijl te ontwerpen voor deze verschillende onderdelen. De naam van het merk is afgeleid van haar volledige naam en aan ons de uitdaging om van dit merk een echte brand te maken. Na een paar goede gesprekken met Laurel gaven we vorm aan de branding van Vers van Lau. Het resultaat? Een breed inzetbare huisstijl met een ambachtelijke twist.<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n

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\r\n \"Vers-van-Lau-ontwerp-verpakkingen\" <\/div>\r\n
\r\n \"Vers-van-Lau-ontwerp-tas-linnen\" <\/div>\r\n <\/div>\r\n <\/div>\r\n \r\n<\/div>\n\n
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\n Ambachtelijk & lokaal <\/h3>\n

\n Global food, made local <\/h2>\n <\/div>\n
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Inspiratie voor de recepten van Vers van Lau komt van eetculturen van over de hele wereld. Laurel\u2019s doel is om gerechten van zo v\u00e9r mogelijk, zo vers mogelijk bij mensen op tafel te krijgen. Ze werkt daarom zoveel mogelijk met lokale ingredi\u00ebnten. Wij bedachten de slogan \u201cGlobal food, made local\u201d. Daar krijg je toch gelijk trek van?<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n

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\r\n Center piece <\/h3>\r\n

\r\n Het logo-ontwerp <\/h2>\r\n
\r\n \"Logo-ontwerp-Vers-van-Lau\"\"Logo-ontwerp-Vers-van-Lau\"
\r\n Nieuw<\/span>\r\n \u2014 Logo Vers van Lau<\/span>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n<\/div>\r\n\n\n
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Met het logo van Vers van Lau zijn we h\u00e9lemaal losgegaan. De huisstijl heeft daarom niet \u00e9\u00e9n logo, maar zes verschillende logo\u2019s gekregen. In alle logo\u2019s komt de \u2018L\u2019 herkenbaar en in hetzelfde font terug. Met deze branding kan Lau voor iedere uiting, verpakking of zelfs soort opdracht een passend logo kiezen, terwijl de stijl altijd herkenbaar blijft.<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n

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\r\n \"Vers-van-Lau-Menukaart-ontwerp\" <\/div>\r\n
\r\n \"Vers-van-Lau-ontwerp-kleding-huisstijl\" <\/div>\r\n <\/div>
\r\n \"Vers-van-Lau-reclamebord-reclamebureau\" <\/div>\r\n
\r\n \"Vers-van-Lau-Packaging-ontwerp\" <\/div>\r\n <\/div>\r\n <\/div>\r\n \r\n<\/div>\n\n
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\r\n \u201cIk bewonder hoe Brandshake precies de essentie van mijn bedrijf heeft weten te vangen in mijn branding. Mijn huisstijl, logo en website zijn een verlengde geworden van waar ik voor sta en wat ik wil uitstralen.\u201d\r\n <\/div>\r\n <\/div>\r\n
\r\n Laurel Versluis <\/span>\r\n  \u2014 Eigenaar<\/span>\r\n <\/div>\r\n <\/div>\r\n<\/div>\n\n
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\r\n Meer trots\r\n <\/h3>\r\n

\r\n Andere items\r\n <\/h2>\r\n <\/div>\r\n \r\n Naar portoflio\r\n <\/a>\r\n <\/div>\r\n
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\r\n \"Groendus_Project_header\"\"Groendus_Project_header\" <\/div>\r\n
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Groene energie in bedrijf<\/h3>\r\n

Groendus – Groene energie in bedrijf<\/h2>\r\n <\/div>\r\n<\/a>\r\n
\r\n \"24_11_WijZijnGroenGezondEnInBeweging-1-7\"\"24_11_WijZijnGroenGezondEnInBeweging-1-7\" <\/div>\r\n
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Drie goede doelen in beeld<\/h3>\r\n

Wij zijn groen, gezond en in beweging – Drie portretten<\/h2>\r\n <\/div>\r\n<\/a> <\/div>\r\n <\/div>\r\n <\/div>\r\n
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\r\n Even van gedachten wisselen? <\/h3> \r\n

\r\n Heb je zelf een onderwerp dat je even wil bespreken? <\/h2>\r\n <\/div>\r\n
\r\n \r\n Contact<\/a> <\/div>\r\n <\/div>\r\n <\/div>\r\n<\/div>","protected":false},"featured_media":650,"template":"","class_list":["post-620","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nVers van Lau - Branding - Brandshake<\/title>\n<meta name=\"description\" content=\"We verzorgden de branding voor Vers van Lau en brachten zo alle verschillende takken samen in \u00e9\u00e9n allesomvattende huisstijl, met 6 logo's!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brandshake.nl\/portfolio\/branding-vers-van-lau\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vers van Lau - Branding - Brandshake\" \/>\n<meta property=\"og:description\" content=\"We verzorgden de branding voor Vers van Lau en brachten zo alle verschillende takken samen in \u00e9\u00e9n allesomvattende huisstijl, met 6 logo's!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brandshake.nl\/portfolio\/branding-vers-van-lau\/\" \/>\n<meta property=\"og:site_name\" content=\"Brandshake\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-12T09:37:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/brandshake.nl\/wp-content\/uploads\/2022\/12\/Vers-van-Lau-ontwerp-omslag.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1125\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brandshake.nl\/portfolio\/branding-vers-van-lau\/\",\"url\":\"https:\/\/brandshake.nl\/portfolio\/branding-vers-van-lau\/\",\"name\":\"Vers van Lau - 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